Project Overview
Inventra is a unified inventory, production, and sales management platform designed for small and growing businesses that still rely on spreadsheets, phone calls, and scattered tools to manage their operations.
The platform brings stock, production, orders, and business alerts into one connected system, helping teams understand what is happening across their operations and, more importantly, what needs attention next.
Instead of overwhelming users with a dashboard full of numbers, Inventra focuses on turning operational data into clear actions and timely decisions—from identifying delayed batches and low stock to tracking orders approaching their SLA.
Role: Product Designer
Focus: UX Research · Information Architecture · Dashboard Design · Interaction Design · Design Systems
Issue & Fix
Small and mid-sized businesses run their operations across a fragmented mix of WhatsApp, Instagram, Notes, and Reminders. As orders, inventory, and production move between these tools, keeping track of what needs attention becomes increasingly difficult.
Small manufacturers lacked a single system to manage inventory, production, and sales.
Most operations relied on spreadsheets, calls, and manual tracking - leading to delays, stock mismatches, and poor visibility.
Inventra brings inventory, production, and sales into one connected system.
It replaces fragmented workflows with real-time tracking and operational clarity.
Issue
Inventory, production, and sales were managed as separate functions,
creating fragmented information and making it difficult to understand
what needed attention.
Fix
I connected the three into one operational system, supported by a clear
visual hierarchy that prioritises critical information, separates routine
data, and guides users toward the next action.
The dashboard gives users a quick pulse of the business through Inventory,
Production, and Sales KPIs, alongside a mood indicator that flags when
something needs attention. A weekly activity view brings together personal,
business, and team schedules, while Quick Actions and Alerts help users act
on what matters immediately.
Discovery
Brand & Identity — Established Inventra’s visual language through its logo,
typography, colour palette, iconography, and UI elements, creating a
consistent identity that feels clear, modern, and approachable while supporting
the complexity of an operational system.
Inventory
Production
Sales
Success
Error
Danger
Geist
A clean, modern sans-serif designed for interfaces. Highly readable at small sizes with strong number clarity for data-heavy use.
Logo
Designing the System —
A Typical Manufacturing Cycle
Inspired by the ancient tally mark
Inventra’s logo represents the fundamentals of tracking and managing business operations.
Final Design
Designing the Welcome Screen —
The dashboard was designed as a central operational overview, giving users
a quick understanding of the business without having to navigate through
individual modules. The base structure begins with KPI snapshots across Inventory,
Production, and Sales, providing an immediate view of the three core functions.
A mood indicator gives users an at-a-glance sense of overall business health,
highlighting when something requires attention. Alongside this, a weekly schedule
brings together the user’s personal schedule, business activities, and team
activities in one view.
To make the dashboard action-oriented, I added a Quick Actions bar for frequently
used tasks and an Alerts bar that surfaces issues requiring immediate attention,
allowing users to act directly from the dashboard rather than searching through
the system.
A look into the Inventory, Production and Sales —
A unified system that
tracks materials, updates
stock in real time and
connects you with
suppliers.
A production layer that
converts daily activity
into real-time performance
insights, keeping inventory
and sales in sync.
A unified sales view that
combines orders, payments,
and customer feedback for
better tracking.
A Reports overview focusing on "Time, Money and Movement" —
While the product is built around inventory, production, and sales, the reporting layer focuses on key business outcomes - time efficiency and financial performance.
Inventra uses a weekly reporting structure to give a balanced view of operations. This time frame suits mid-scale businesses by capturing meaningful trends without overwhelming users with daily noise or delaying insights over longer periods.
A look into the Inventory, Production and Sales —
One Issue, One Flow —
The flow shows how Inventra turns an inventory issue into an immediate, connected action:
Production detects a shortage → Inventory identifies the risk → AI recommends a supplier and quantity → Purchase order is confirmed → Inventory, Production, and Sales are automatically updated.
The key idea is one action triggering the next, so users don’t have to manually coordinate between teams or screens.
Production Table —
Gives detailed visibility into production stages, quantities, locations, and assigned team members in one structured view.
Key Insight
Managing Team Activities —
The activity system brings tasks, schedules, priorities, and team members into one place. Users can create and assign tasks, set deadlines and priority levels, and track their progress. This creates visibility across individual and team activities while keeping everyone aligned.
Tracking Production Downtime
Users can quickly log machine or production downtime, select the reason, and record the duration. Quick actions such as marking delays, partial completion, or wastage help capture operational issues as they happen. This creates a clear record of disruptions and their impact on production.
Access & Accountability — maps what each role can access across Inventory,
Production, Sales, Users, and Reports.
Manual → Automatic → AI — maps how each module moves from user input to system
automation and AI-assisted decisions.
Working with Multiple files types
4.Operational Insights:
These cards surface key operational data at a glance—from warehouse activity
and order status to individual performance metrics. The modular card system
keeps complex information scannable while highlighting status, ownership, and
changes over time.
Supporting Experiences
A collection of everyday tools — from team communication and AI assistance to
catalogue and product management — that complete the Inventra ecosystem.
Learning
Design around decisions, not just data.
I learned that simply presenting information is not enough; the interface needs to help users understand what matters and decide what to do next.
Think in connected workflows.
Breaking Inventra into Inventory, Production, and Sales helped me understand how closely each function depends on the other and how important it is to design the connections between them.
Use hierarchy to manage complexity.
With large amounts of operational information, I learned to use typography, spacing, grouping, and status indicators to establish a clear order of importance.
Turn alerts into actions.
An alert becomes more useful when users can immediately understand the problem, its impact, and the action required to resolve it.
Design for different levels of attention.
Not every piece of information needs equal prominence, so I learned to distinguish between critical issues, routine updates, and background information.
Design the system, not just the screens.
Inventra pushed me to think beyond individual interfaces and consider how data, people, permissions, automation, and workflows work together as one product ecosystem.